Quiksilver display at Maui Nix!

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Quiksilver display at Maui Nix!

Quiksilver display at Maui Nix!

Quiksilver display at Maui Nix!

Quiksilver display goes high-tech at Maui Nix!

Quicksilver Wall at Maui NixOn your next visit to Daytona Beach, make sure to stop in at the original location of Maui Nix on A1A. They have an awesome new Quiksilver Wall Display, that just has to be seen! This unique display is one of only 3 in the country and has 6 special LCD screens that right now display continuous surf videos. Future plans are that the screens will display a variety of live feeds.

This is a pretty cool advance over what they used to have. In the past, Quiksilver would go into a retail space and place a single monitor with a DVD player. The idea was to provide some kind of video background as an anchor for the space. The DVD players, however would burn out quickly and have to be replaced. Not to mention, employees would bring in videos that did not fit along with the surfing theme of the store.

After that, they switched over to video servers that were about the size of a large computer and would play back video from a hard drive. They worked well & were reliable, but if you had a crash or a power outage, it took a tech to start them back up. They were also expensive and had to have a service contract attached to them.

Quicksilver DisplayNow, with the new system in place, instead of a single display, there are multiple LCD displays to create a more interesting visual dynamic. This ribbon of displays gets your attention, while not being too overwhelming. This video enhances the shopping environment. Like music is used in retail spaces, the video adds to the space, but doesn’t distract from the shopping experience.

This new technology is easier on the store operators as well. Since they are using a digital video player from Brightsign, the high definition video is formatted to an SD card that loops over and over. If there is a power outage, the LCD Displays automatically restart themselves, picking up where they left off. They even have a built in calendar, so you can program the displays to turn on and off at specified times. Very energy efficient! Finally, if the video needs to be updated, a new SD card formatted with the updated card can simply be sent to the store. So simple!

Bottom line is, you should really stop in and check out this Quiksilver Display Wall. It is awesome to see in person!

Not familiar with Quicksilver? Since it’s beginnings in 1969, Quiksilver has combined function, fit, art and fashion to develop boardshorts and clothing for mountain and ocean lovers across the globe. This includes an entire line of lifestyle apparel, wetsuits, and snow outerwear. They have become recognized as the premium youth lifestyle and culture clothing brand within the action sports market. Quiksilver’s mission is to inspire the youth and progress as the world around us evolves.

Maui Nix logoCLICK HERE for more information on Maui Nix.




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